Enhancing Dealer Network Engagement for Polaris
Polaris recognized the importance of its independent dealer network for driving sales in certain markets. However, to better leverage their in-store and direct-to-consumer marketing incentives, they needed to get dealers more involved and make the process seamless. Arrowhead created a comprehensive promotion management platform that empowered dealers to promote Polaris-backed offers with ease, which increased dealer participation and support.
Streamlined Platform for Dealer Support
Arrowhead Promotion and Fulfillment designed an integrated platform across Polaris’ North American network. The goal was to provide efficient marketing claim processing while ensuring a user-friendly interface that would foster greater dealer engagement. This solution made it easy for dealers to access and manage incentives, ensuring their buy-in and active participation in the program.
Increased Dealer Support & Streamlined Claims Process
The platform led to enhanced dealer participation and improved support for Polaris’ marketing initiatives. By streamlining the process and offering a smooth, easy-to-use system, dealers were more inclined to embrace and promote the Polaris-backed offerings, driving overall sales growth. With Arrowhead’s promotion management platform in place, the claims process became more efficient, reducing administrative burdens and ensuring timely rewards for participating dealers, further strengthening their commitment to the brand’s programs.
