Arrowhead Elected to Serve on Leading Promotions Industry Board

Arrowhead Promotion and Fulfillment Co. Inc., a leading provider of promotional marketing services, is pleased to announce it has been elected by members to serve on the Board of Directors for the Association of Coupon Professionals (ACP). The coupon trade organization provides expertise, education, and leadership for manufacturers, retailers, and solutions providers. Arrowhead has selected its Director of Coupon Services, Debbie Settle, to represent Arrowhead on the board.

Settle currently serves on ACP’s Fraud Mitigation, Coupon & Promotion Best Practices, and the 8112 Universal Coupon committees, the latter of which focuses on the industry’s future transition to a universal format for both paper and digital coupons.

She served on the ACP’s board once before, from 2005 until 2012.

• “I’m very much looking forward to deepening my relationship with the ACP and its members as we all work together to advance the industry.” Settle said. “By continually improving our processes and finding efficiencies with new technologies, we are helping brands create meaningful engagement for their consumers.”

• “Arrowhead has 40 years of experience in all aspects of the promotions and fulfillment industry,” said Sean Silver, executive vice president at Arrowhead. “We’re committed to the work the ACP is doing, which ultimately benefits our clients. As coupons have entered the digital age, the opportunities for our clients and their retail partners to engage consumers seem endless.”

As Arrowhead’s representative, Settle brings with her vast experience in the promotions industry. Currently, she supports Arrowhead’s coupon redemption management services, including activation, retailer reimbursement, fraud management, post-promotion analytics, and new business development. She’s led the design and project management efforts to create Arrowhead’s new, web-based client Promo Portal, in addition to a new coupon processing, transaction settlement, and reporting system.

Arrowhead’s term on the board begins immediately.

About Arrowhead Promotion and Fulfillment:

Arrowhead Promotion and Fulfillment is a proud, woman-owned company with 40 years of experience helping brands connect with customers. Its portfolio includes some of the country’s best-known brands across many industries, including consumer packaged goods, healthcare, and pharmaceutical, adult beverage, sporting goods, automotive and more.

Arrowhead’s deep expertise and proven systems and processes, enable us to advance our clients’ objectives efficiently and cost-effectively across multiple marketing service areas. These include promotion and fulfillment, rebates, coupons, sweepstakes, games and contests, loyalty and continuity services, B2B sales incentives, and contact center services. Our mission is to help our clients engage their customers in ways that build awareness, brand loyalty and sales.

Arrowhead is based in Grand Rapids, Minnesota. For more information, visit Call 218-327-1165 or email [email protected]

For more information about the Association of Coupon Professionals go to, or contact ACP Executive Director John Morgan at [email protected] or call 610-789-9993