Kitting & Fulfillment
Published June 3, 2025
We partnered with Agrify Corporation and Green Thumb Industries to execute a comprehensive sweepstakes that successfully introduced the new Señorita drink product to the market. Our team provided a full-service solution that covered legal compliance and custom digital infrastructure to fuel brand growth.
The client's primary objectives were to:
We provided Agrify and Green Thumb with an all-encompassing support system for their inaugural sweepstakes campaign. Our team handled all services in-house—including complex legal compliance, web development, and logistics—to eliminate the need for multiple vendors. We built a custom digital environment that invited consumers to “win their dream vacation,” which created an aspirational hook for high-quality engagement.
We guided the client through the essential legal frameworks to ensure a fully compliant national sweepstakes.
Our team engineered a dedicated digital destination for the Señorita brand to host entries and capture consumer data.
We managed the entire logistics chain for prize distribution and provided a hands-off experience for the client.
The launch campaign was successful and delivered a significant volume of verified entries that met the clients’ ambitious goals. We managed the entry validation process, identified duplicates, and provided the client with a clean list of prospective customers. Both Agrify Corporation and Green Thumb Industries expressed high satisfaction with the participation levels and the overall impact on the product launch.
