Case Study: Campaign Generates 450K+ Views & 200K+ Entries

Objective

A major food manufacturer wanted to bring awareness to their CPG brand by promoting a sweepstakes for a chance to win a prize.

The Arrowhead Approach

We created a comprehensive sweepstakes campaign offering the client’s desired prize with seamless digital integration.

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Integration

Collaborated with the client's marketing agency to establish an API integration that imports contacts into their CRM system in real-time.

Development

Provided comprehensive website development and SMS processing capabilities to maximize user engagement and accessibility.

Administration

Handled campaign operations including bond/registration, official rules writing, winner notification, and prize fulfillment.

Results

The client saw strong customer engagement that exceeded their expectations and KPIs. This short-term campaign resulted in an exceptional conversion rate and brand engagement.

450000

Views

(Rounded)

200000

Entries

(Rounded)

175000

New Opt-Ins

(Rounded)

Arrowhead Promotion
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