Arrowhead helped SBM Life Science boost sales for their BioAdvanced® products with a rebate program. Consumers could log their purchases online and receive up to $30 in rebates. Arrowhead created a microsite to manage the program and worked with retailers to accept various types of receipts. The program led to strong customer engagement, increased sales, and valuable data for future marketing.
Arrowhead helped a Minnesota Fortune 500 company create a special holiday offering for their shareholders. The company wanted to send a custom kit of its products to shareholders at a discounted price. Since shareholders had different preferences, Arrowhead provided multiple ways to order, including phone, mail, and online options. The project involved assembling 50,000 kits each year, each containing 23 items, all with careful attention to packaging. Arrowhead also managed the ecommerce, ensuring that payments, including checks, were processed smoothly. The result was positive feedback from shareholders and increased loyalty to the company.
Elanco, a leader in animal health, wanted to improve customer loyalty in a competitive market. To do this, they decided to offer consumer rebates through their website and collect valuable customer data. Arrowhead helped by creating a solution that allowed customers to easily submit rebates directly on Elanco’s platform. The system also helped prevent fraud and made the process more efficient. The new platform improved customer engagement by making rebate submissions simpler and faster, while also ensuring security and efficiency.
BrewDog, a global craft beer company, wanted to grow its customer base in the U.S. and strengthen relationships with independent retailers. They created a sweepstakes for smaller retailers to attract customers while connecting directly with consumers. The challenge was managing compliance across multiple locations. Arrowhead helped by creating a single sweepstakes template with unique QR codes for each retailer, ensuring that contest rules were correct for every location. This solution allowed BrewDog to efficiently manage the sweepstakes, gather valuable customer data, and increase engagement with both retailers and consumers.
Boveda, a company known for its humidity control products, wanted to educate Budtenders in Illinois about the importance of preserving cannabis freshness. To do this, they created an engaging online training program. Budtenders had to watch a video, take a quiz, and then they received rewards like branded swag for completing the training. Arrowhead handled the entire process, from creating the training platform to distributing rewards. The program was a success, with nearly half of the target audience participating and meeting Boveda’s goals early on.
Arrowhead helped a client create a B2B loyalty program for the automotive aftermarket industry. The platform allowed businesses to earn points on bulk purchases and redeem them for rewards. Arrowhead handled fraud prevention with a system that verified receipts and ensured proper sourcing, including cross-border considerations for Canadian customers. The program saw impressive results, with engagement exceeding expectations—participation doubled within six months, and many users visited the site every two days. The program successfully boosted customer loyalty and engagement.
Polaris wanted to boost engagement with its independent dealer network to drive more sales. To achieve this, they partnered with Arrowhead to create a promotion management platform that made it easier for dealers to promote and manage offers. The new system was user-friendly and streamlined the claims process, encouraging more dealers to participate. As a result, Polaris saw increased dealer support and higher sales, while dealers enjoyed a simpler, more efficient process to access and manage incentives.
Federal teamed up with OnX Hunt, a trendy technology provider for public land hunters, to encourage their shared customers to donate rebate earnings to the National Wild Turkey Federation (NWTF). This partnership not only drove sales but also strengthened their relationship with OnX, which is highly invested in Turkey Season. By using their existing digital redemption platform, the team successfully generated goodwill and increased awareness without additional costs. Both Federal and OnX were pleased with the campaign’s results, which boosted sales and raised brand awareness for both parties.
When Emirates wanted to connect with baseball fans at Dodger Stadium, they turned to an innovative prediction contest. By encouraging fans to tweet their guesses for the next home run hitter, the airline created an engaging experience that lit up stadium screens and social media feeds alike. The promotion, powered by Arrowhead’s management platform, turned passive spectators into active participants vying for prizes, while significantly boosting Emirates’ brand visibility in baseball culture.
When Stove Top combined style with social impact, they created a win-win campaign. Their limited-edition “Glamorous” merchandise collection turned fashion-conscious consumers into hunger-fighting advocates, with each purchase contributing to Feeding America. Through Arrowhead’s digital platform, the campaign transformed traditional merchandise sales into a seamless charitable initiative, proving that looking good and doing good could go hand in hand.
Arrowhead’s industry-leading technology, along with our deep expertise and proven systems and processes, enables us to advance our clients’ objectives efficiently and cost-effectively across service areas, including Promotion & Fulfillment; Rebates, Coupons, Sweepstakes, Games and Contests; Loyalty & Continuity services; B2B Sales Incentives and Contact Center services.
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