The Surging Popularity of NA and THC Drinks Brings Opportunity and Risk for Brands
February 3, 2025
Dry January turned into a marketing bonanza for creative mixologists this year, with trendy bars and restaurants highlighting their spirit-free concoctions. For many, Dry January is an onramp to a growing trend of adults cutting back on alcohol all year round. Non-alcoholic beer sales are projected to grow at a compound annual growth rate (CAGR) […]
