GRAND RAPIDS, Minnesota (Jan. 9, 2025) – Arrowhead Promotion and Fulfillment Co. Inc., a leading provider of promotional marketing services, announced today the promotion of Luke Prokop to the position of President. The appointment of Prokop resumes a line of family succession that began when Prokop’s grandfather, Keith Arnold, started the company in 1983.
“I am proud of Luke, and our entire team,” said Katie Prokop, Arrowhead’s CEO. “Luke, and his advanced approach to sales has helped guide Arrowhead to phenomenal growth. He is surrounded by an incredible team that has helped propel Arrowhead into the strong position we hold within a highly competitive industry. Luke’s leadership style fits perfectly with Arrowhead’s culture and I know Luke and his team will continue to build on that success as he takes on this new challenge.”
Prokop is Arrowhead’s fifth president in the company’s 41-year history, taking over the role most recently held by Bud Schneider, who transitioned into an emeritus position in 2023, and has since retired.
“I am incredibly honored to be leading a team I greatly respect, and at a company my grandfather started, one in which both my parents have nurtured and elevated during their tenures in leadership,” said Luke Prokop. “Arrowhead’s success is a product of the hard work of the entire Arrowhead team, putting us in a position to offer our clients cutting edge technology, decades of experience and the commitment to our clients to always offer them the best solutions possible to engage their customers.”
The selection of Prokop as Arrowhead’s newest president reflects the company’s strong commitment to its roots and to the community. Twenty percent of Arrowhead’s employees have been with the company for more than 20 years, providing deep expertise to its growing client base, particularly in highly regulated industries including adult beverages, sporting goods and animal health.
Client growth led Arrowhead to increase its staff by 15-percent in 2024. The company is planning to increase staff by another 10-percent in 2025.
Prokop arrived at Arrowhead in 2017, as Director of Business Development, and most recently was Executive Vice President, Finance and Sales. His new role begins immediately.
About Arrowhead Promotion and Fulfillment
Arrowhead is a proud, woman-owned company with more than 40-years of experience helping brands connect with customers. Its portfolio includes some of the country’s best-known brands across many industries, including consumer packaged goods, healthcare and pharmaceutical, adult beverage, sporting goods, automotive and more.
Arrowhead’s deep expertise and proven systems and processes enable us to advance our clients’ objectives efficiently and cost-effectively across multiple marketing service areas. These include promotion and fulfillment, rebates, coupons, sweepstakes, games and contests, loyalty and continuity services, B2B sales incentives, and contact center services. We have a singular mission: To help our clients engage their customers in ways that build awareness, brand loyalty and sales.
Arrowhead is based in Grand Rapids, Minnesota. For more information, visit Arrowheadpromotion.com. Call 218-327-1165 or email inquiry@apfco.com.
