Case Study: Hitting the Jackpot & How an Instant Win Game Drove Customer Engagement
April 21, 2025
A large manufacturer and distributor of residential furniture was looking for new ways to build its brand, as well as understand and engage its customers in the U.S. and Canada. The marketing team decided on an instant win promotion awarding 1,000 digital coffee gift cards, and a $10,000 shopping spree for one grand prize winner. […]
