Industry Overview

Arrowhead specializes in helping CPG brands—from snacks and beverages to household essentials—stand out on crowded shelves. Our promotions encourage trial, repeat purchase, and brand advocacy, using a blend of creative storytelling and data-driven insights to deliver measurable success.

Innovative Marketing
for Household Favorites

Engage consumers with fun, interactive campaigns at launch or seasonal moments.

Offer purchase-based rewards, BOGO deals, or loyalty points that foster repeat business.

Use printed brochures or postcards to introduce new products, plus loyalty codes for ongoing engagement.

Provide scannable codes or e-commerce redemption links that are easy to track and analyze.

Curate special product bundles (e.g., trial packs, themed sets) to boost excitement and cross-selling opportunities.

How It Works

Consultation
& Strategy

We assess your brand’s goals and audience to create a customized strategy that drives results. From product launches to outreach, we create a roadmap for meaningful engagement and long-term success.

Creative
Development

We design brochures, mailers, and digital assets that effectively highlight your product’s benefits, while engaging your audience with compelling visuals and messaging to drive interest in your promotions.

Timely
Execution

We manage the printing, shipping, and distribution of all promotional materials, and ensure each element reaches its destination accurately, on time, and in perfect condition for maximum efficiency and effectiveness.

Measurement
& Optimization

We track redemptions, sales performance, and customer feedback to gather valuable insights, using this data to refine strategies and optimize future promotions for maximum success and impact.

Client Success Story

CPG Brand Case Study

To boost awareness for their CPG brand, a major food manufacturer partnered with Arrowhead to launch a digitally integrated sweepstakes. Arrowhead collaborated with the client’s agency to enable real-time CRM integration, developed a custom website with SMS entry, and managed all campaign logistics. The short-term campaign delivered over 450,000 views, 200,000 entries, and 175,000 new opt-ins — exceeding expectations and KPIs.

Get In Touch

Ready to package your CPG marketing for growth? Contact us today and let Arrowhead create targeted, engaging promotions that connect you to the right consumers at the right time.

Arrowhead Promotion
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