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Among the many gatherings upended by a global pandemic was the annual holiday party that was a tradition for so many workplaces. Economics have slimmed down many of the gatherings that remain, which can stick out in the budget as a frivolous expenditure. Unless is it baked into the culture as it is at Arrowhead. […]

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Arrowhead is pleased to share our colleague, Debbie Settle, has been honored with a Lifetime Achievement Award presented by the Association for Coupons & Promotions (ACP) at its 2024 conference in Chicago. Debbie came on board with Arrowhead as Director of Coupon Services in 2019 and has played a key role on leading Arrowhead’s coupon […]

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One size rarely fits all, and that is especially true in the world of promotions. There are times when a customized campaign with layers of complexity is warranted for your brand, and there are times when budget and the need for speed dictate a simpler approach. That’s when considering a quick-to-market (QTM) solution can be […]

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Any successful marketing strategy will include a robust toolkit, including promotions. Within that realm, successful brands have multiple avenues to consider, depending on their objectives. If you are playing the long game, you should take a close look at rebates. It’s no secret consumers love a deal, but it’s not enough to drop prices or […]

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This is the time of year retailers and manufacturers nervously check the calendar as the holidays are approaching at what seems like lightning speed. The fourth quarter is make or break time for many businesses, which hope to capture a share of the overall holiday spend – a reported $964.4 billion in 2023. If you […]

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