Weathering Tariff Turmoil: How Loyalty Programs Can Improve Customer Retention
The Evolution of Consumer Behavior in an Uncertain Market What motivates someone to make a purchase used to be as simple as how much you want or need it, and how much it cost. Those days are long gone, and now the science behind consumer behavior and customer retention strategies is a full-blown industry. There […]
Winning Over Shoppers: Adapting Brand Engagement Strategies for 2024
Shifting Consumer Habits and Brand Engagement Strategies Ask anyone how the economy is doing these days and you’re likely to get an eyeroll. Recent numbers point to a continued strong job market, and consumer sentiment is shifting toward a more positive outlook, but are consumer purchasing habits in alignment with government reports? While inflation has […]
Loyalty Program Benefits
Gain Greater Information Gathering and Sales through Loyalty Programs Loyalty programs aren’t just for the travel industry. Manufacturers have been finding success through loyalty programs as well. This success comes in a number of ways, including learning more about their consumers. Most loyalty programs require consumers to provide personal information or create a profile, allowing […]
